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Sooners > The “Play Like A Champion Today” sign may be a part of Notre Dame lore, but it originated at Oklahoma when Bud Wilkinson was head coach. Here’s the story behind the Sooners’ storied sign.
The “Play Like A Champion Today” sign may be a part of Notre Dame lore, but it originated at Oklahoma when Bud Wilkinson was head coach. Here’s the story behind the Sooners’ storied sign.
